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Geezer Design is...

The business of Geezer Design is to incorporate ergonomically correct and psychologically appropriate design principles into products and places so that the silver population* finds them easy and satisfying to use.

How? By consulting in early design stages—the earlier the better—with product designers, usability engineers and architects.

You are invited to review my
portfolio of service applications or click here for reasons not to.

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* Silver population [noun] - A polite term used to identify older people. Believed to be derived from the natural color of their hair—if they have hair.

E.g. - Today's baby boomers are tomorrow's silver population.

News

August 2007

"As baby boomers grope their way through middle age, they are encountering the daily indignities that accompany a downward slide in visual acuity: trying to read a road map in a car at night; cell phones designed for 20-year-old eyes, the minuscule letters on a bottle of aspirin; nutrition information squeezed onto a bag of peanuts." Read more...

-- The Ledger

May 2007

"Schlick went nose-deep in researching the positives and negatives surrounding bicycles and aging... [focusing on] seat comfort, riding posture, seat positioning, wrist pressures, safety issues, complicated brake and shifting controls and significant maintenance requirements." Read more...

-- WisBusiness.com

May 2007

"As Baby Boomers age, we see the need for packaging to recognize the requirements of an aging population while at the same time filling the needs of the general population." Read more...

-- Natural Products

Past news articles

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